Promotional graphics created as part of my role at Fynd, supporting Ultrahuman's offline retail expansion across India. The work covers the full campaign narrative, establishing the problem, introducing the solution, and communicating the results achieved within a single year.
A series of promotional graphics created for Ultrahuman's offline retail expansion in India, powered by Fynd POS (Point-of-Sale). The work covers the brand's growth story. From zero retail presence to a fully operational multi-location setup in under a year
Ultrahuman makes some of India's most sophisticated wearable health technology, most notably their smart ring, designed to track sleep, heart rate, and metabolic health. When the brand decided to take their products offline, they needed more than just a store. They needed an entire retail infrastructure built from the ground up. So with the help of Fynd POS, they were able to achieve and grow what they planned within just a year.
Fynd POS was positioned as the single end-to-end solution covering billing, inventory, and analytics, removing the need for multiple tools or vendors. The graphic was designed to communicate simplicity and completeness of the offering
Within 12 months of going offline, Ultrahuman expanded to three times the number of kiosks and 100% increase in orders
The Ultrahuman Performance Lab in Bengaluru is India's first 5-floor health and wellness experience centre. A space dedicated entirely to human performance, recovery, and biometric health. It runs entirely on Fynd POS, making it one of the most ambitious offline retail deployments on the platform
